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    ABOUT
    The history of 100PLUS, the varieties & brand ambassadors
    GALLERY
    View pictures & videos of 100PLUS
    EVENTS
    100PLUS events and promotions

    Introduction
    /History

    100PLUS was launched in Malaysia in 1983. Ahead of its time with its Sports & Active Lifestyle positioning then, success did not come easily for the new brand. However, the management of the company behind the brand believed in the potential of the product and persevered. The company worked tirelessly and continued to invest resources, time and effort to build the brand and to promote 100PLUS to the sporting community who were then unfamiliar with the merits of isotonic beverages.

    The company’s foresight, vision and tenacity eventually paid off. As people started becoming more health-conscious, a distinct accompanying shift in consumer preference towards healthier alternative drinks took place. This and the increasing adoption of a more active lifestyle, made consumers start choosing 100PLUS over others.

    Being the pioneer with first-mover advantage in its market, 100PLUS grew steadily and rose to become the nation’s most recognized isotonic beverage brand. As of 2012, it commands a dominant 88% of the isotonic beverage market in Malaysia.

    100PLUS OUTDO YOURSELF

    100PLUS is a thirst quenching caffeine-free isotonic drink; specially formulated to help restore what the body has lost during physical exertion and rehydrate your body to its optimal hydration balance.

    100PLUS unique formula combines fluids, carbohydrates and electrolytes for quick and efficient absorption of fluids into your body. And because fluid is absorbed and retained by your body more effectively with 100PLUS – it ensures your body is properly hydrated.

    100PLUS Edge is a non-carbonated version of 100PLUS. It is enhanced with the added benefit of B-vitamins (B3, B6, B12) which aid in the production of energy and helps in after-sports recovery.

    Product

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    100PLUS

    Outdo Yourself and go beyond the limits of your mind. 100PLUS comes in multiple invigorating flavours besides the ever famous Original taste to zap you for the challenges ahead.

    • ·Achieve peak performance in your daily routine both at work and leisure.
    • ·Provides extra energy
    • ·Supplies all of correct ratio fluid glucose and minerals for your body’s needs
    • ·Replace essential electrolytes – sodium, potassium, and chlorides – in your body

    100PLUS Lemon Lime

    Outdo Yourself and go beyond the limits of your mind. 100PLUS comes in multiples invigorating flavours besides the ever famous Original taste to zap you for the challenges ahead.

    • ·Attractive green package
    • ·Luscious Lemon Lime taste
    • ·Achieve peak performance in your daily routine both at work and leisure
    • ·Provides extra energy
    • ·Supplies all of correct ratio fluid glucose and minerals for your body’s needs
    • ·Replace essential electrolytes – sodium, potassium, and chlorides – in your body

    100PLUS Tangy Tangerine

    Outdo Yourself and go beyond the limits of your mind. 100PLUS comes in multiples invigorating flavours besides the ever famous Original taste to zap you for the challenges ahead.

    • ·Attractive orange package
    • ·Titillating tangy tangerine taste
    • ·Achieve peak performance in your daily routine both at work and leisure
    • ·Provides extra energy
    • ·Supplies all of correct ratio fluid glucose and minerals for your body’s needs
    • ·Replace essential electrolytes – sodium, potassium, and chlorides – in your body

    100PLUS Aqtiv

    Rehydrating even better than water, 100PLUS Aqtiv is the ultimate combination of thirst busting and energy replenishing in a clear and crisp liquid

    100Plus Aqtiv Water
    -Healthy
    -Specially formulated
    -Clear, crisp liquid
    -Great tasting, refreshing and authentic
    -Optimal combination of carbohydrates, electrolytes and minerals
    -Basic
    -Bland taste
    -No additional benefits

    This specially formulated clear isotonic beverage is clearly the best form of rehydration.

    Nutritional Info
      Per 100ml
    Energy value/calories 27kcal
    Protein 0
    Carbohydrate 6.7g
    Fat 0
    Dietary fibre 0
    Sugars 6.7g
    Cholesterol 0
    Sodium (Na+) 21 mEg/L
    Phosphate (HPO4-) 4 mEg/L
    Potassium (K+) 4 mEg/L
    Calcium (Ca2+) 0.4 mEg/L
    Chloride (Cl-) 11 mEg/L

    100PLUS EDGE

    Benefits of 100PLUS EDGE

    100PLUS EDGE is a non-carbonated & refreshing drink for quick rehydration with B Vitamins that aid quick energy release.
    B Vitamins help the body to convert food(carbohydrates) into fuel(glucose), which is “burned” to produce energy. They also help the body metabolise fats and protein.
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    100PLUS
    AMBASSADORS

    Dato’
    Lee Chong Wei

    National Badminton Player

    HEIGHT : 1.74m
    WEIGHT : 60kg
    DATE OF BIRTH : 21 October 1982
    PLACE OF BIRTH : Penang
    STATUS : Single
    HOMETOWN : Bukit Mertajam, Butterworth, Penang
    STARTED PLAYING : 11-years old
    NATIONAL TEAM : 17-years
    HOBBIES : Fast cars
    CAREER BEST : 2008 Olympic silver medalist
    WORLD RANKING : No. 1
    MAJOR AWARDS : BWF Player of the Year 2011

    KHAIRUL
    FAHMI

    National Footballer

    NICK NAME : Apek
    HEIGHT : 1.72m
    WEIGHT : 60kg
    DATE OF BIRTH : 7 January 1982
    PLACE OF BIRTH : Kota Bahru, Kelantan
    SIBLINGS : 4th of 5
    STATUS : Married
    HOMETOWN : Kota Bahru
    PLAYS : Kelantan, Malaysia Under-23 and Malaysia
    POSITION : Goalkeeper
    HOBBIES : Cars and Sports Activities
    CAREER BEST : Winning the AFF Suzuki Cup and defending the SEA Games gold medal in Jakarta

    SAFEE
    SALI

    National Footballer

    DATE OF BIRTH : 29 January 1984
    PLACE OF BIRTH : Kajang, Selangor
    SIBLINGS : 8th out of 12
    STATUS : Married
    HOMETOWN : Tapah, Perak
    FAVOURITE FOOD : Nasi Lemak & Pedas-Pedas
    IDOL : David Beckham, C.Ronaldo & W.Rooney
    STARTED PLAYING : 6 years old
    HOBBIES : Tennis & Golf
    CAREER BEST : 14 years old Win Nike Cup Asia Pacific
    MAJOR AWARD : Winning AFF Suzuki Cup & claiming Top Scorer
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    FIND US HERE

    F&N Beverages Marketing Sdn. Bhd.
    1, Jalan Bukit Belimbing 26/38,
    Persiaran Kuala Selangor,
    Seksyen 26, 40400 Shah Alam,
    Selangor Darul Ehsan

    CALL US

    Tel: (603)51014288
    Fax: (603)51013946